• Your who + what + outcome is obvious in the first line

• You use one clear niche (not 6 identities fighting)

• You have one primary CTA (follow, DM, book, download)

• You include proof (numbers, results, credibility, “as seen in,” etc.)

• You use keywords your audience searches (not cute vague phrases)

• Your tone matches your brand (bold/edgy/clean—on purpose)

 

Fill-in template:
“I help [who] get [result] without [pain].
[proof/cred].
DM [keyword] for [free thing/offer].”

• Pin 1: Start here (who you are + what you do)

• Pin 2: Proof (results, testimonials, case study, before/after)

• Pin 3: Offer (what to do next + CTA)

 

Pinned post script:
“If you’re [who] and you want [result], start here: [1–2 steps].

​Want me to fix this for you? DM [keyword].”

• You have one link hub (not a graveyard of random stuff)

• Top button = one conversion goal (book / freebie / offer)

• Your link names are benefit-based (not “Click here”)

• You removed anything that doesn’t support your current offer

• Your first link matches your pinned CTA

 

Link hub layout (simple):

1. Free: Profile Quick Fix Checklist

2. Paid: Account Review / Starter Offer

3. Book: Call / Inquiry Form

4. Proof: Results / Testimonials